We are strategic thinkers, opportunity seekers and problem solvers

We have the ability to shift perspectives in order to find the correct marketing solution at the right time, while delivering insightful, cutting-edge assets and genuine campaigns which boost the brand of your audiovisual project.

The audience is our priority and the key connection between marketing and films & series.

  • Sarah Calderón



    Sarah is the main strategist, founder and director of the company. She holds a major in Advertising from the PUJ of Bogotá and a Master’s Degree in Multicultural Communication from the CELSA Sorbonne IV, Paris. She has almost twenty years of experience in the audio-visual sector, where she has held different positions, including production, sales and distribution in Bogotá, Paris and Madrid. In 2019, she co-founded the collective Parenting at Film Festivals, seeking a better work-life balance in the film industry.

  • Espinar Gabriel

    creative director


    Espinar is The Film Agency’s creative director. She conceived our international marketing strategic briefings and manages rich content and design strategies for films at festival launchings for international clients. She oversees the agency’s creative services. Espinar graduated in Audiovisual Communication and specialized in video editing and graphic design, becoming a graphic and digital producer.

  • Raquel Cabrera

    strategy director


    Raquel is The Film Agency’s Strategy Director, focusing on film-marketing consultancy for Producers worldwide at early stages of development. She is the creator of our Audience Building Empathy Maps. She is also in charge of the Digital Strategy of our projects, and is a recurring speaker for producer forums around the world. Raquel holds a double degree in Communications and Business.

  • Celia Fumanal

    innovation director


    Celia is The Film Agency’s Innovation Director. She conceived our TFA storm method, takes charge of Raising Awareness campaigns including digital promotion, social media management and manages the new business area within the company. Celia graduated in Communications and holds a Master’s Degree in Strategic Planning and User Experience, with focus on Design Thinking. She has recently pursued a Master’s Degree in Business Intelligence.

  • Pablo Escudero



    Pablo Escudero is The Film Agency’s Digital Content Editor. He graduated in Audiovisual Communication and holds a Master’s Degree in Writing for Film & TV. He is in charge of the editorial content department at European Film Challenge and manages most of the digital campaigns at the agency by handling social media calendars and content and running different accounts. 

  • Iñaki Navarro



    Iñaki is a video editor and graphic designer. He holds a Masters in After Effects and Cinema 4D. He works at The Film Agency’s creative department developing all kinds of promotional content, from video editing and motion graphics to different artwork creation or adaptation.

  • Andrea Malach



    Andrea is our graphic and digital content designer. She graduated in Multimedia and Graphic Design. She works in the creative department of The Film Agency, where she handles the design of different kinds of assets for film promotion, editorial content, and newsletters -both physical and digital; motion graphics design and photo and video covering of film and cultural events. She is particularly interested in different disciplines, from brand identities, editorial design, photo and advertising across all platforms.

  • Olimpia Borrego



    Olimpia is our administrative assistant and accountant. She graduated in Business Administration, Direction and Advertising and PR. She loves every aspect of her department: addressing clients and suppliers, accounting and human resources. She works in the administrative department of The Film Agency handling every aspect of HR, administration and accounting.