Digital Marketing Strategy for Vermiglio

For Vermiglio, we collaborated with Karma Films to develop digital marketing strategy that guided the film from its festival run to its national release. The strategy focused on enhancing the film’s visibility through a variety of digital channels, ensuring the story reached both industry professionals and wider audiences.

The film, set in a remote mountain village in the Italian Alps at the end of World War II, follows the family of a local teacher and explores how the arrival of a deserting soldier will change their lives and lead them to an unexpected fate.

We accompanied Vermiglio to the Venice Film Festival, where we created exclusive content, including an interview with the director, whose vision brought the film to life.

Additionally, we created high-quality materials for social media, press, and exclusive content with the cast, all tailored to amplify the film’s presence at key industry events. Through this strategy, we maximized the film’s promotion and ensured it gained the attention it deserved across festivals and major platforms.