The Gabarre-Mendoza family is celebrating their grandson’s birthday when a police inspection interrupts the party. In La Cañada Real, a shanty town outside Madrid, tensions are running high between the officials and the inhabitants given that the land has been sold and the families must leave the homes they put up with their own hands. The mother, once full of laughter, is now tormented by fear; the father, a hardworking scrap merchant, tries to find a solution but is let down by the bureaucratic system. Meanwhile, the younger members of the family struggle in their own way with their lives in transition.
The Film Agency worked along El Sur Films and Tourmalet Films developing the digital strategy and asset locker for the Spanish release on cinemas of Isabel Lamberti’s debut film. We also handled its Awards campaign later on.